I’m a people pleaser. I’m midwest nice. I’m an INFP. So much so it’s getting in the way of growth. Professionally and personally. I care more about making others feel at ease with their ideas and not rocking the boat than being objective and honest about that thing that will drive growth. My desire and… Continue reading My vanity is getting in the way of growth
Achieving hard things is hard. The process includes long periods of failures followed by iterations that improve. Eventually, more often than not, you will have success — if you focus. Focusing is easier said than done, especially in 2023, for reasons we all understand, but it’s not impossible. Focus takes daily practice. I think this… Continue reading Focus (what’s your In-N-Out Burger?)
After my first two years of college, I was unhappy with my academic performance. Not entirely sure how to get there, I started to observe the leaders in my classes in hopes that I would learn what set them apart. The first thing I learned? They all sat in the front. Obvious in hindsight. The… Continue reading Be a front-row person
A follow-up post to Your baby is ugly As a startup, your natural tendency will be to complicate what you are selling. Through copy on your website, emails, paid ads, everywhere. I’ve fallen into this trap many times. Your head is in the right place, you want to build a brand and establish a key differentiator… Continue reading Don’t be cute
Are we all just wanna be CFOs and business analysts? Don’t get me wrong, I love talking about unit economics (Exhibit A) CAC to CLV and optimizing paid social ads for the highest ROAS, but have we completely forgotten about our roots? Have we forgotten how to be creative, B-E-creative? The fragmentation of the marketing… Continue reading Where did all the marketers go?